Stay-at-Home Economy Creates Surge in Demand for Vehicle Delivery Services From Local Dealerships

As Car Shopping and Selling Continues to Transform, Contactless Home Delivery Grows and More Than 60% of Recent Buyers Say They Want Their Local Dealers to Deliver

CHICAGO, Sept. 29, 2020 /PRNewswire/ — The stay-at-home economy is understandably driving trends toward home cooking and home improvement projects, but surprisingly, it is creating a surge in buying cars delivered directly to consumers’ homes, as well. New research from (NYSE: CARS), a leading digital automotive marketplace and solutions provider, finds that 61% of recent car buyers said they would want their newly purchased car delivered at home from their local dealership.1 And dealers are responding in kind: Local dealerships offering home delivery services are up 35% since March.2 [1]

Consumers are finding new ways to purchase their new or used cars from local dealerships, leaning on real-time messaging and chat functionality, virtual vehicle walk-arounds and test drives with video, completing financing and trade-ins online, and receiving their newly purchased car delivered on the same day right to their driveway. Juggling homeschooling and working from home, the COVID-19 pandemic accelerated the adoption of virtual car-buying tools and contactless home delivery options from both shoppers and sellers. In addition to providing a lifeline to local dealerships during showroom closures and in the months that followed, these digital offerings help them effectively compete against disruptors in the space and national online-only car sellers — and it is working.

“During the start of the pandemic, and certainly far beyond, consumers have turned to personal car ownership as their preferred and safe mode of transportation,” said Alex Vetter, CEO of Inc. “While the technology and digital retailing tools are not new to the industry or CARS, there is a noticeable increased usage driven by shopper demand and dealers are rapidly shifting their strategies to meet this new consumer expectation.”

Research from shows demand is growing for home delivery and virtual car-buying options from dealerships;

  • People are still buying cars and the main reason is COVID-19. Of those who purchased a car within the last six months, 57% said it was due to the pandemic.3 
  • The pandemic accelerated online car shopping and buying. Walk-in traffic to dealership showrooms is still down 15% nationwide4, largely replaced by digital visits as consumers prefer to stay home and shop from afar. And 57% of recent buyers said they conducted the bulk of the vehicle transaction online with their local dealership. Online buying is highest in New York (81%) and Los Angeles (73%), followed by Chicago (65%), Atlanta (64%) and Dallas (63%).3 
  • Consumers are engaging more with dealers who offer virtual services. Since launching its new Virtual Appointment and Home Delivery badges on its website to indicate which dealers are offering these services, reports an increase of 30% in contact and user engagement for dealers offering home delivery and virtual options versus those still offering the traditional showroom experience5.
  • Dealers are meeting consumers on their turf — their homes. In March, at the start of the pandemic, 49% of dealers said they offered home delivery services. By August, 66% offered the services, an increase of 35% in less than half a year2. Approximately 20% of recent car buyers used home delivery from their local dealership6, while 61% of recent buyers state they would use this service from their local dealership if it were offered, showing sustained interest in this growing trend.1
  • Home delivery is dominated by luxury brands, but non-luxury is starting to infiltrate the top 10. Of the recent car buyers who took advantage of home delivery, they purchased from a mix of luxury and non-luxury auto brands. Most home deliveries by brand by recent buyers include: (1) Land Rover, (2) Mitsubishi, (3) Lincoln, (4) Mercedes-Benz, (5) Volvo, (6) Nissan, (7) Infiniti, (8) Cadillac, (9) Acura, (10) Buick.1

For more information, visit[2].

1 DealerRater consumer survey Sept. 14-19, 2020; 12,104 responses


 CARS Dealer Community, March 2020, August 2020

CARS Gen Pop In-Market Car Shoppers. Aug. 13-14, 2020; 3,062 responses

4 Internal Data, Adobe Site Analysis, Sept. 24, 2020

5 Internal Data, Badge Analysis, Sept. 24, 2020


DealerRater consumer survey Aug. 20-24, 2020; 11,137 responses

About CARS
CARS is a leading digital marketplace and solutions provider for the automotive industry that connects car shoppers with sellers. Launched in 1998 with the flagship marketplace and headquartered in Chicago, the Company empowers shoppers with the data, resources and digital tools needed to make informed buying decisions and seamlessly connect with automotive retailers. In a rapidly changing market, CARS enables dealerships and OEMs with innovative technical solutions and data-driven intelligence to better reach and influence ready-to-buy shoppers, increase inventory turn and gain market share.

In addition to, CARS companies include Dealer Inspire, a technology provider building solutions that future-proof dealerships with more efficient operations and connected digital experiences, FUEL, which gives dealers and OEMs the opportunity to harness the untapped power of digital video by leveraging’s pure audience of in-market car shoppers, and DealerRater, a leading car dealer review and reputation management platform. 

The full suite of CARS properties include [3][4]™, [5]Dealer Inspire[6]®, [7]DealerRater[8]®, [9]FUEL[10]™, [11][12]™, [13][14]™ and [15][16]®. For more information, visit [17][18].

Cision View original content to download multimedia:[19]



  1. ^ (
  2. ^ (
  3. ^   (
  4. ^ (
  5. ^   (
  6. ^ Dealer Inspire (
  7. ^   (
  8. ^ DealerRater (
  9. ^   (
  10. ^ FUEL (
  11. ^   (
  12. ^ (
  13. ^   (
  14. ^ (
  15. ^   (
  16. ^ (
  17. ^   (
  18. ^ (
  19. ^ (

Source URL: Read More
The public content above was dynamically discovered – by graded relevancy to this site’s keyword domain name. Such discovery was by systematic attempts to filter for “Creative Commons“ re-use licensing and/or by Press Release distributions. “Source URL” states the content’s owner and/or publisher. When possible, this site references the content above to generate its value-add, the dynamic sentimental analysis below, which allows us to research global sentiments across a multitude of topics related to this site’s specific keyword domain name. Additionally, when possible, this site references the content above to provide on-demand (multilingual) translations and/or to power its “Read Article to Me” feature, which reads the content aloud to visitors. Where applicable, this site also auto-generates a “References” section, which appends the content above by listing all mentioned links. Views expressed in the content above are solely those of the author(s). We do not endorse, offer to sell, promote, recommend, or, otherwise, make any statement about the content above. We reference the content above for your “reading” entertainment purposes only. Review “DMCA & Terms”, at the bottom of this site, for terms of your access and use as well as for applicable DMCA take-down request.

Acquire this Domain
You can acquire this site’s domain name! We have nurtured its online marketing value by systematically curating this site by the domain’s relevant keywords. Explore our content network – you can advertise on each or rent vs. buy the domain. | Skype: TLDtraders | +1 (475) BUY-NAME (289 – 6263). Thousands search by this site’s exact keyword domain name! Most are sent here because search engines often love the keyword. This domain can be your 24/7 lead generator! If you own it, you could capture a large amount of online traffic for your niche. Stop wasting money on ads. Instead, buy this domain to gain a long-term marketing asset. If you can’t afford to buy then you can rent the domain.

About Us
We are Internet Investors, Developers, and Franchisers – operating a content network of several thousand sites while federating 100+ eCommerce and SaaS startups. With our proprietary “inverted incubation” model, we leverage a portfolio of $100M in valued domains to impact online trends, traffic, and transactions. We use robotic process automation, machine learning, and other proprietary approaches to power our content network. Contact us to learn how we can help you with your online marketing and/or site maintenance.